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After dropping a couple teasers, Lay’s Super Bowl spot is finally here.
The 60-second ad, made with creative agency Highdive, involves Seth Rogen and Paul Rudd exchanging memories before Rogen gets hitched.
The setup allows the two comedians plenty of room to play in several vignettes. Road trips listening to Shania Twain, near-death confessions, stumbling into turf wars—it’s all there. Bags of Lay’s potato chips were also there, apparently.
“Any chance I get to spend time with Seth and eat potato chips is a win,” Rudd said in a statement.
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