Service Experts Selects Calise and Sedei

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DALLAS Service Experts, a subsidiary of Lennox International, has chosen independent Calise and Sedei to handle its advertising and marketing after a review, the agency said.

Calise and Sedei was among an undisclosed group of finalists selected by the client with guidance from Dallas search consultant ABA Consulting, the agency said. Annual billings were not disclosed.

The shop will provide marketing communications planning and local marketing support to more than 130 service center locations across the United States and Canada, the agency said.

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