Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
When Elvis was just a toddler, W.I. Simonson was selling cars in Santa Monica, Calif.
A new Los Angeles-area advertising campaign is touting the Mercedes-Benz retailer’s longtime presence in the city, with one of the recurring images being a pelvis-shaking Elvis-like rock ‘n’ roller.
Copy in one ad states: “Before smog. . . freeways . . . rock ‘n’ roll . . . television. . . credit cards . . . Before any of this, there was W.I.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in