Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.
Nestled on the eastern border of bustling Los Angeles, there's a picturesque suburb that, according to Vancouver-based agency Wallop Film, is one of the "best-kept secrets of L.A."
Claremont, Calif.—a college town with a population of about 35,000—oozes charm with its quaint boutiques, a Folk Music Center lined with rows of antique musical intruments, a botanic garden and more. When Wallop, an agency that specializes in luxury branding for hotels and restaurants, got the brief to help boost Claremont tourism and had a chance to experience the town in all of its glory, director Wes Anderson immediately came to mind.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in