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ATLANTA Marketing Magic has won the Seabourn Cruise Line advertising account without a review, the agency said.
The independent shop in Hollywood, Fla., will provide all creative and media buying for Seabourn, the luxury brand of Miami-based cruise ship operator Carnival Corp. Tinsley Advertising, a Miami independent agency, was the incumbent.
Marketing Magic’s first work for the company will launch next spring and consist primarily of print advertising in national magazines that cover the travel and leisure industries, said Richie Kahn, a partner in the agency and its creative director.
Kahn
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