Scientists Are the True Stars in No7's Biggest Skincare Launch

Boots brand unveils most significant scientific innovation in its history

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The global skincare industry has nearly doubled in size over the past decade and is forecast to be worth $189.3bn by 2025, according to market research firm Statista. Amid that competition, U.K. skincare brand No7 is unveiling a new science-backed range that it hopes will be the biggest beauty launch in a generation. 

The Boots-owned brand’s No7 Future Renew collection includes four skincare products that promise to reverse multiple visible signs of skin damage. The line’s selling point is that it contains a patent-pending blend of peptides–chains of amino acids that naturally occur in the body–that are not found in other products. 

Peptides

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