Scaling the Consumer Experience With Walgreens’ Tracey Brown 

The brand’s renewed focus on healthcare in a post-pandemic world 

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Driving over two-thirds of customer loyalty, companies are increasingly recognizing the power of the consumer experience as a brand differentiator. Walgreens is no exception, recently creating the role of chief customer officer after examining how vital CX is to understand growth strategies and profit opportunities for the company and accelerate its transformation, both digitally and in-person.

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