SBC Puts Name on Sports Arena

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Creative Civilization Bows Ads for San Antonio Facility, Tourism
DALLAS–SBC Communications has secured the naming rights to San Antonio’s planned new arena. The multi-purpose facility will be known as SBC Center.
The telecom, based in San Antonio since 1993, paid $41 million for the 20-year corporate sponsorship.
“We are grateful to call San Antonio home, and we are pleased to be associated with a state-of-the-art facility that will benefit our community,” said Edward E. Whitacre Jr., chairman and chief executive officer of SBC.



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