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Savane International is talking to agencies in the West about up to $10 million in marketing projects, sources said.
Headquartered in El Paso, Texas, the men’s apparel maker and marketer is expanding its product lines and could be seeking to supplement the creative output of its longtime roster shops, McGarrah/Jessee in Austin, Texas, and SWG&M, also in El Paso.
Alexia Vasilakis, Savane’s director of marketing, said the company employs its two roster shops for advertising and collateral work, assigns special projects to outside vendors and creates some marketing in-house.
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