Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
The San Antonio Mc-Donald’s franchisee group has put its $2 million ad account into review, sources said.
The co-op reportedly wants an agency that understands the nuances of the San Antonio market, where more than half the population is of Hispanic descent.
Six shops re-main in the review after a cut from 12: Cartel Creativo, Creative Civilization, KGB Texas and Guerra DeBerry Coody, all San Antonio; incumbent Moroch, Dallas; and Davis-Elen Advertising, Los Angeles, sources said.
Cartel handles Hispanic advertising for the U.S.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in