Samsung Rings Up Airport Charging Stations

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Passengers stuck at the airports during the holidays in Houston, Miami and Washington, D.C. can plug in for free and recharge portable devices and laptops, thanks to an advertising partnership Samsung Telecommunications America struck with JCDecaux. As part of the deal, Samsung announced Thursday (Nov. 20) the installation of 115 charging stations at George Bush Intercontinental Airport (Houston), Miami International Airport and Washington Dulles International Airport.

While consumers are charging, they will also be exposed to advertising showcasing Samsung products that surround the charging stations.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in