Brand Marketing

Sales Improve as Domino's 'Gets Real'

Headshot of Todd Wasserman
By Todd Wasserman

July 13, 2010

Domino’s last week introduced an industry first: A transparent pizza.

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Headshot of Todd Wasserman

Todd Wasserman

Todd Wasserman is a freelance writer who was formerly the business editor of Mashable and the editor-in-chief of Adweek’s Brandweek.

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