Saatchi Drives Toyota Racers to Excel

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LOS ANGELES A spot promoting the Toyota racing team breaks tomorrow during the Phoenix Indy 200 event on ABC, according to the agency.

“Autograph Session” depicts three young fans naively insulting Toyota drivers. Patrick Carpentier is asked, “Where’s Paul Dana? He’s our favorite.” Moving on to Dana, another inquires, “What makes Alex Barron faster than you, horsepower or talent?” Finally, Barron offers an autograph to a fan who’s disappointed that he’s not Carpentier.

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