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Few, if any, celebrities are more roundly beloved than LeVar Burton, and he’s finally enjoying the fruits of that goodwill—in places both unexpected and somewhat surprising.
This week, we learned the star of Reading Rainbow and Star Trek: The Next Generation would get a chance to guest-host Jeopardy, fulfilling a widespread internet demand from fans across multiple generations.
But now he’s also getting another guest role: As the celebrity pitchman for Ryan Reynolds’ Aviation Gin. “Everybody’s been saying how great LeVar Burton is,” Reynolds said in a spot released today, “so I decided to have him step in for me as spokesperson for Aviation Gin.”
(UPDATE: Here’s our story on how the ad came together just one day after news of Burton’s guest hosting spot on Jeopardy.)
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