RSS Feeds Becoming Hot Real Estate For Online Ads

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As more people use Web-syndication technology to collect far-flung Web content in one place, Internet advertisers are beginning to capitalize on the phenomenon.

Most top-tier publishers and blogs now offer content feeds through Really Simple Syndication (RSS) or other feed technologies. Users with feed readers or aggregators can organize their favorite news and blog headlines to arrive in a single place rather than visit each site individually.

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