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BOSTON Who says you can’t get there by walking?
Rockport has launched a global campaign via Interpublic Group’s Hill, Holliday that positions the brand as a key element in active, fulfilling lifestyles by showcasing achievers who “Choose to walk.”
Portrayed in the ads are: eco-designers Matthew Berman and Andrew Kotchen, who create sustainable homes; Tony-winning theater producer Marc Falato, who gave up a career on Wall Street to follow his Broadway dream; and Celine Cousteau, who, as her famous surname would suggest, has dedicated her life to exploring and protecting marine life.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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