Rockett Impresses E-Whizzes and 'Techno Geeks'

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Rockett Burkhead & Winslow has been named agency of record for e-consultants Clarkston-Potomac and Lord Corp.’s materials division. Each account is valued at $3-5 million.
Officials at both North Carolina firms said RB&W’s branding and strategic positioning expertise were major factors in their decisions.
“[RB&W] has a very strong understanding of how to build, develop and execute against another brand,” said Kyle Montgomery, Clarkston-Potomac’s director of marketing.

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