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James Brown’s gold suit and the Sex Pistols guitars are both part of Chevrolet’s Rock & Roll trailer tour, which debuted in Las Vegas on Dec. 7 and will travel the country for the next 18 months.

Campbell-Ewald, Warren, Mich., which came up with the concept of using popular songs that contain references to Chevy as the basis of an ad campaign, also cre ated the tour.

Other items include a handmade sign from John Lennon and Yoko Ono’s week-long “bed-in” in 1969, Elvis Presley’s white jumpsuit from his 1972 Madison Square Garden concert, Alice Cooper’s leather spider outfit and Jimi Hendrix’s Edwardian jacket from his first U.S.



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