Riney Creates Good Karma for Jamba Juice

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SAN FRANCISCO Publicis & Hal Riney is introducing a new campaign today that aims to “enlighten” people about a new drink at Jamba Juice.

The San Francisco agency’s series of colorful, intricately designed posters by artist Ang Tsherin promotes the client’s lower-calorie, fruit-packed Enlightened smoothie. The artwork debuts today in-store while outdoor will break in late March or early April in markets such as Los Angeles, San Francisco, Chicago and Sacramento, Calif.

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