R/GA Bolsters Social Media

IPG digital shop R/GA in New York has added a pair of social media experts: Conrad Lisco, who becomes social and mobile strategy director, and Cyrus Vantoch-Wood, whose title is creative director. Lisco (pictured) will be responsible for developing social media strategies and all related efforts for R/GA. He joins from 5th Finger, where he served as a strategy director and led the strategic development of mobile ideas for clients. Vantoch-Wood will use his knowledge of the mobile and social media space and rich visual design experience to help develop the future innovations of R/GA’s clients within the digital space. He comes to R/GA with 11 years of experience driving the creative vision and strategic direction for prominent global clients and brands, including Unilever (Axe), Coca-Cola, Mercedes, Emirates Airlines, Corona, Monster.com, Citibank, Speedo, Canon and Travelocity.