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Rick Fizdale is confident that, this time, his retirement will stick. “In the end, it’s a young person’s business,” Fizdale, 61, said last week. “There are better qualified and more contemporary people in the building now.”
Fizdale, the former Leo Burnett Worldwide CEO and current vice chairman of parent company Bcom3 Group, last week revealed his plan to retire from active agency management at the end of the year. It is not the first time Fizdale has planned to retire.
In 1997, his departure plans were thwarted by high-profile account losses and a management coup that saw Fizdale, who was then Burnett’s chairman, reclaim his title as CEO.
Fizdale set about reshaping the agency, implementing Burnett’s since-discarded “mini-agency” structure.
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