Resort, Cookware Sign With Ferebee/Lane

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

ATLANTA Ferebee/Lane Brand Communications, a new agency formed by two former Erwin-Penland executives late last year, said it has acquired luxury resort Blackberry Farm and premium cookware manufacturer Le Creuset of America as clients.

The independent Greenville, S.C., shop added both accounts without reviews. Both companies assign their advertising to shops as projects. New work from Ferebree/Lane is scheduled to launch this spring for both clients.

Matt Ferebee, 31, and Josh Lane, 35, opened the shop to focus on doing advertising for luxury consumer products.



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in