REI's Been Selling Used Gear for Over 60 Years. Here's What Brands New to Resale Can Learn

Recommerce director Ken Voeller on the transition from garage sales to Re/Supply

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As major brands venture into the resale business, others have been making space for people to buy and sell used products for decades. Outdoor gear retailer REI Co-op sold used gear at its stores through its members-only “garage sales” for more than 60 years.

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