Reebok Gets Kicked in the Butt by FTC

'Consumers deserved a workout, not to get worked over,' FTC's Vladeck says

Reebok's claims in its ads touting its EasyTone and RunTone line of shoes was just too good to be true for consumers and the Federal Trade Commission, which has just gotten the fitness apparel manufacturer to pay a $25 million settlement to resolve charges of deceptive advertising.