'Red' Leads M&M's Color Parade

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NEW YORK Masterfoods USA’s M&M’s star in four 15-second animated spots from BBDO that are accompanied by four different versions of Petula Clark’s 1967 song, “Color My World.”

“Red,” which broke on Monday, features an electronic version of the song with a synthesized voice saying, “Color my world,” as red M&M’s bounce along to the beat.

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