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Euro RSCG Tatham was sent scurrying last week after Hurricane Floyd threatened a scheduled meeting with Red Lobster in Orlando.
“We decided on Tuesday it probably wasn’t a good idea to be booking a flight into the eye of a Category 4 hurricane,” said executive creative director Jennifer LeMay.
The 600-mile-wide storm’s winds were lashing Florida early last week, forcing the shop to send spots by satellite and set up alternate plans for a creative presentation.
Any trip would have been wasted anyway, as Red Lobster’s offices were closed for a couple of days as staffers took precautions at home.



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