Racing Spots on Different Track

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.




New $30 Mil. Push for NTRA From MNH Showcases Fan Appeal
NEW YORK–The National Thoroughbred Racing Association, targeting a more mainstream crowd, has retired the acerbic character played by actor Rip Torn and replaced him with 30-something fans who scream, wince and jump at the action on the track.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in