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Key Insights
- The liquid soap brand is pushing for the FDA to legalize psychedelic drugs to treat PTSD, depression, anxiety and other disorders.
- Dr. Bronner’s “Heal Soul!” labels are very much in keeping with its longstanding, and highly effective, branding.
One of the lesser-told stories of the coronavirus pandemic is how the virus, apart from infecting millions of Americans, has exacted a brutal psychological toll on most everyone else. A survey published on Sept. 2 in the Journal of the American Medical Association found that depression has tripled since the pandemic started, with nearly 28% of respondents exhibiting at least one symptom.
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