Q&A: This Designer Is Driving the Creative Community to Solve the World's Problems

A conversation with Richard Van Der Laken

AMSTERDAM, Netherlands—When Richard Van Der Laken first had the idea to start the “What Design Can Do” conference seven years ago, he wanted to find a way for designers to come together and change the perception around design. He felt that designers were looked at as people who created pretty, exclusive things for the few who had the means to afford it, but what Van Der Laken really wanted to do was show how design could really make a difference in the world.

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