Brand Marketing

Q&A: Elizabeth Banks on Her Partnership With the American Heart Association

She's also directing a Super Bowl ad

By Kristina Monllos

January 19, 2017

Are you more likely to care about the health of your heart if the message comes from a funny ad? The American Heart Association is hoping that you are.  

Kristina Monllos

Kristina Monllos is a senior editor for Adweek.

Recommended articles
You Might Like

Don’t Let Your Digital Shelf Space Go Untouched

By Tony Neary, Chief Creative Officer, Olberding Brand Family

3 Questions to Ask Yourself in the Sprint to Scale First-Party Data

By Dana Moroze

The Key to Pivoting From Pandemic Recovery to Profitable Growth

By Chelsea Wyman, Director of Retail and Brand Partnerships, Connexity

How to Prepare for the 2021 Holiday Season

By Facebook

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"brand-marketing"}