Pyro Hits The Slopes For Spyder

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Pyro here topped a field of at least seven other undisclosed shops to land the advertising account of Spyder Active Sports, a ski apparel company in Boulder, Colo.
Pyro principal Todd Tilford said his shop leveraged past category work for Volant Skis as well as a relationship with John Walbrecht, Spyder’s vice president of global sales and marketing.

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