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WPP’s MediaCom has hired Chris Pyne for the new post of managing partner and chief client strategy officer. With the move, the agency intends to study, and possibly influence, the development of client business goals in order to more precisely align its offerings with the needs of those clients.
Pyne (shown) joins from Publicis Groupe’s Optimedia, where he was most recently svp and head of planning. He remains based in New York and reports to Euan Jarvie, chief operating officer, MediaCom U.S.
According
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