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NEW YORK David Wecal, former executive creative director at Hill, Holliday, Connors, Cosmopulos in New York, has begun work as U.S. managing director for PricewaterhouseCoopers, where he will oversee marketing, communications and public relations.
Wecal, 45, led the PricewaterhouseCoopers account at Hill, Holliday, where he most recently developed the firm’s “Stand and be counted” campaign, which addresses the scandals facing the accounting profession and included TV spots that stressed the importance of personal integrity and public trust.
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