PwC Picks R/GA as Its Newest Agency Partner After Oscars Best Picture Snafu

The shop won a project-based creative review

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Multinational professional services company PwC (also known as PricewaterhouseCoopers) has chosen R/GA as its new creative agency partner after a review.

This news comes just over a week after the company earned unwanted attention due to a widely publicized Best Picture mix-up at the Oscars. According to several reports, an accountant tasked with delivering the winning envelope to presenters Warren Beatty and Faye Dunaway got distracted and instead handed them the Best Actress card, which led Beatty to initially declare that La La Land, rather than Moonlight, had won Best Picture.

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