Publicis Pulls a Fast One for T-Mobile

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SAN FRANCISCO Publicis in Seattle has added another humorous spot to its T-Mobile campaign portfolio, showing family members talking at ridiculous speeds to save minutes on their limited wireless phone plans.

The spot, “Auctioneer,” launched nationally Wednesday on network, cable and spot TV, according to the Publicis Groupe agency.

In it, a husband and wife furiously bark out items on a grocery list, a teenager negotiates with her dad to extend her curfew and a son at swim practice makes a high-speed plea for a ride home.



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