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Publicis Groupe will undergo a transformation, effective Jan. 2, that will divide the group's current properties into four hubs focused on creative, media, digital/technology and healthcare, chairman and CEO Maurice Lévy announced today. The move is designed to put client services at the heart of the group's mission.
The change comes as Publicis Groupe has decided to focus on a new ambition—"to be the admired force for business transformation driven through the alchemy of creativity and technology," Lévy said.