Publicis Communications Hopes These Key Appointments Lead to More New Business Wins

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Publicis Communications CEO Arthur Sadoun today announced a number of key promotions within the network. The goal behind the new appointments is to help each of the Publicis agencies win more new business in the coming months, adding to such recent wins as P&G Dish Care, GSK, Walmart and Hewlett Packard Enterprise.

Carla Serrano and Bill Kanarick have been appointed as co-chief strategy officers of Publicis Communications, which is comprised of agencies including Saatchi & Saatchi, Leo Burnett, BBH and others.

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