Publicis Adds McKinney as Interactive Director

LOS ANGELES Publicis Seattle has chosen longtime West Coast creative Don McKinney to be vice president, director of interactive services, the agency said.

While working as a creative director at Omnicom’s TBWA\Chiat\Day, Playa del Rey, Calif., McKinney, 41, launched and ran the agency’s initial interactive department. Prior to that, he was a senior writer at independent WongDoody, Santa Monica, Calif.

In his new position, McKinney will focus on “everything interactive,” said Bob Moore, president and executive creative director of the Seattle agency.