PSAs for Lost and Found Kids

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TLP has produced a public service advertising campaign celebrating the 100th recovery of a missing child due to those white cards that arrive regularly in the mailbox.

The Dallas agency has joined with Windsor, Conn.-based ADVO Inc., which produces the “Have you seen me?” cards, and the National Center for Missing and Exploited Children to produce a television, radio and print campaign that rolls out at the end of August.

“Our goal was to create a campaign that touches consumers and results in the recovery of more missing children,” said TLP group account director Elwanda Edwards.

The national pro bono...



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