The Privé Porter Customer Won’t ‘Grovel’ to Hermès Anymore

The Miami upstart does a thriving business in Birkin and Kelly bags, the impossible dream of luxury retail

prive porter store shelves Hermès bags
Privé Porter does a brisk business in Hermès bags, even though it has no affiliation with Hermès. Courtesy of Prive Porter and Hermès

Even for consumers for whom money is no object, the luxury world teases and entices with scores of items that simply cannot be had.

@UpperEastRob Robert Klara is a senior editor, brands at Adweek, where he specializes in covering the evolution and impact of brands.