Postmates and Khalid Present a Musical Experience That Fans Can Taste

With a smoothie from grocer Erewhon, 'Present' becomes a fully sensory moment

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Music can do a lot more than just inspire movement; it can also be tied to a fully sensory experience. And for Khalid, music does just that.

Now, with some help from food delivery service Postmates and health food retailer Erewhon, the Grammy-nominated singer created a unique experience for fans by creating music that you can feel—and taste.

Through Nov. 19, Postmates users in Los Angeles can order a specially crafted smoothie from Erewhon that “tastes” like his song “Present.”

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