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Filling out its U.S. management team, Posterscope Wednesday (Oct. 6) named Jason Newport to the new position of svp, director of technology and convergence. In his new position, Newport will lead Posterscope’s Hyperspace division, which focused on digital out-of-home media.
Newport was most recently the founder, chief marketing officer and managing director of MobileBehavior, a mobile marketing consultancy within Omnicom Group.
“Jason’s entire career has been about breaking new ground and finding new ways to connect brands with consumers via highly interactive multiplatform storytelling stitched by technology.
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