Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
Popeyes is merging the drive-through and the runway with its own fashion line of stylish takes on employee uniforms, modeled after the latest collection from Beyoncé’s Ivy Park clothing brand.
The gag was inspired by jokes online noting the resemblance between the orange-and-maroon color scheme and casual minimalism of Ivy Park’s new activewear collaboration with Adidas to the attire worn by the chicken chain’s restaurant staff.
After the Ivy Park x Adidas line sold out within a few days of its debut earlier this month, Popeyes—which knows