Food & Beverage

Popeyes Gets In On GameStop Stock Phenomenon With ‘Free Tendies’ for Populist Traders

Promotion embraces some financial wordplay

"Tendies," a slang term for investment returns, has another meaning for Popeyes. Popeyes

By David Griner

February 1, 2021

A populist rebellion within the stock market was the biggest news story of last week, with Reddit-organized crowds of amateur investors rallying to buy shares in companies that hedge funds were attempting to short.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

David Griner
@griner david.griner@adweek.com David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."
Recommended articles
You Might Like

3 New Behaviors of Media Consumers and What to Do About Them

By Zephr

Mastering the Intimacy of the Inbox Has Paid Off for Marriott

By Kara Trivunovic

150 Marketing Execs Share Their Outlook for the Post-Pandemic World

By CleverTap

Are You Really Listening to the Conversation on Social?

By NetBase Quid

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"brand-marketing"}