Popeyes Gets In On GameStop Stock Phenomenon With ‘Free Tendies’ for Populist Traders

Promotion embraces some financial wordplay

"Tendies," a slang term for investment returns, has another meaning for Popeyes. Popeyes

A populist rebellion within the stock market was the biggest news story of last week, with Reddit-organized crowds of amateur investors rallying to buy shares in companies that hedge funds were attempting to short.

@griner david.griner@adweek.com David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."