Pop-Tarts Gets in the Game With First Super Bowl Spot in 2020

Kellogg's will try to sell football fans on a sweeter game day spread

During the past two Super Bowls, Kellogg’s only featured one of its brands: Pringles. For 2020, the CPG giant will change things up, announcing today that Pop-Tarts will air its first spot during Super Bowl LIV.