Pony Moves Creative From Crispin to Goodby

LOS ANGELES Pony International has parted with Maxxcom’s Crispin Porter + Bogusky and awarded the creative portion of its $7 million account to Goodby, Silverstein & Partners, according to Global Brand Marketing, which owns the Pony brand.

According to GBM representative Sydney Gardner, creative differences led to the split with CP+B.

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