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Those in charge of the never-ending electoral process could take a lesson in speedy turnaround from the ad industry. Not a week after the chaos began, several advertising and design agencies had already produced ads taking advantage of the confusion.
Leading the fray was a Chicago agency called & Wojdyla. ByNov. 10, it had created a USA Today ad for Burger King’s Whopper that read: “Chosen by 3,574,857 people every day. (No recount necessary)” as well as its own trade ad featuring the infamous Palm Beach County butterfly ballot.
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