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Diana Pohly’s still bullish on the Internet economy despite the struggles of companies that have linked their fortunes to the Web.
Pohly’s custom publishing firm, Pohly & Partners, last week launched a Web content division called Oncore.
Short for Online Content Resource, the unit will provide Web content designed to build and enhance customer relationships for online marketers and corporate webmasters.
The division will be led by a management team that includes Pohly, director of marketing services Deborah Farley, executive director Ken Beaulieu, who will also serve as editorial director, and design director Kevin Miller.
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