While Still Up Double Digits, Podcast Ad Revenue Forecast Cut in Half

Big players SiriusXM, Spotify and iHeartMedia beef up ad offerings

Hosted by AMA Marketing Hall of Fame inductee Antonio Lucio, the Adweek Home / Work podcast breaks down the good, bad, ugly and extraordinary of balancing life and work. Tune in.

Podcast ad revenue is expected to increase 14.7% this year, about half as much as previously predicted, according to the latest forecast from the Interactive Advertising Bureau.

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